Blair Witch is a horror film franchise distributed by Artisan Entertainment (now Lionsgate) and produced by Haxan Films that consists of three feature films and various merchandise products. The development of the franchise’s first installment, The Blair Witch Project, started in 1993. The filmmakers Eduardo Sánchez and Daniel Myrick wrote a 35-page outline of a story with the dialogue to be improvised. Filming began in 1997 and lasted eight days. The film follows the disappearance of three student filmmakers in the woods near Burkittsville, Maryland while shooting a documentary on the local legend known as the “Blair Witch.”